This dynamic rub is the perfect flavor combination for all beef dishes. The salty and sweet undertones are enhanced by the savory taste of garlic, onion, and paprika - all wrapped in a blanket of smoky, natural, mesquite hardwood flavour. Use it alone to marinade steaks, rub down a chuck roast, or coupled with your favorite seasoning on a juicy rack of beef ribs. Try the Vermont Castings Prime Beef Rub in a delicious chef-curated recipe for Sweet & Savoury Prime Beef Short Ribs available for download on this page.